We’ve all heard the saying “you are what you eat”. If you eat fat, you are fat. If you eat healthy, you are healthy. Whether true or not, a similar saying also seems to have merit. You are what you DRINK. According to surveys, white wine drinkers tend to be more frugal and extroverted than red wine drinkers. Is it because a good white wine is more expensive? Is it because white wine tastes great no matter what you do to it? What’s your white wine personality? Let’s find out.
A survey of more than 2,000 Americans aged 21 and up on their personality traits showed that white wine drinkers tend to spend around $3 less per bottle than red wine drinkers, who spend an average of $40 per bottle versus the $37 that white wine drinkers spend. Nearly half of red drinkers (45%) considered themselves “wine aficionados” compared to 31% of white wine drinkers. And red drinkers showed they knew slightly more about wine in a series of follow-up questions compared to white wine lovers.
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But are these knowledgeable, free-spending red wine drinkers really getting more out of their wine experience? Spending more money on wine doesn’t always mean you’re getting the best bottle. A $6 bottle of red wine (St. Andrews Cabernet Sauvignon 2016) sold at Coles supermarkets in Melbourne, Australia earned the coveted “double gold” medal from a panel of sommeliers, retail buyers and distributors, beating out more than 1,000 wine submissions around the globe in a blind taste test in 2017 at the Melbourne International Wine Competition. And an $8 bottle of Exquisite Collection Cotes de Provence Rosé earned a silver medal at the International Wine Challenge (considered the Oscars of winemaking) in May 2017. A separate study from the Journal of Wine Economics did a blind tasting of more than 6,000 wines to see if there was a correlation between price and overall rating and found that people typically weren’t even able to tell if the wine they were drinking was expensive and if it was, they actually liked it less.
Other findings in the same survey were a bit quirkier: White wine drinkers tend to be more extroverted, while red drinkers are introverts. Apparently, white wine drinkers enjoy punk music versus red drinkers, who prefer jazz. And white wine drinkers were identified as “sarcastic, perfectionists and curious” and also tend to be night owls. The red drinkers are typically early birds, and identified as “humble, adventurous and organized.”
However you slice it, your white wine personality or red wine personality is YOU and YOU are beautiful! If you’d like more wine tips, jokes, or other great vino info, LIKE US ON FACEBOOK – Charlotte, NC Charlottesville, VA
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